bluestar silicone international (bsi) has been in cooperation with bre-nntag in south east asia since 2009, mainly involved in the distribution of special and generic silicone products. over the years, the two parties have put in place effective and efficient mechanisms to respond rapidly to the demands of local customers. now, they have extended their cooperation to the market of personal care products in china. by doing so, they share advantages and make up for each others weakness, providing customized solutions for personal care product buyers in china with a view to grabbing larger market shares.
mr. liu hua, general manager of brenntag (shanghai) chemicals trading co., ltd., said that “brenntag is devoted to business development in china with priority given to special chemicals such as personal care products. through the cooperation with bsi, brenntag will improve its product portfolio so as to deliver better services to existing customers and explore more market opportunities.”
with features desired by consumers, silicone is an essential ingredient in cosmetic products. bsi offers a whole series of personal care products, including polyether modified silicone, cyclomethyl siloxane, dimethyl siloxane, amino-modified silicon oil, etc. mainly used in hair care, skin care, sun scream, and makeup products.
earlier, bsi declared cooperation in the pan-european markets with brenntag, a leading distributor of chemicals. the cooperation in china now is another strategic step taken by the two parties.
about bsi
bsi is a world-leading integrated silicone producer. with over 60 years of experience in the industry and excellent technologies accumulated, it has extended its business across the globe. by combining specialized technologies for the application development of upstream metallic silicon and downstream organic silicon, bsi offers a full range of products suitable for different market segments, including silicone coating for paper release, textile silicone coatings, silicones for medical purposes, mold manufacturing, automotives, aeronautics and astronautics, and personal care. as a subsidiary of bluestar china, bsi has strong production bases in china, north america, and europe, among which xinghuo silicones china and the production base in lyon, france are the most important. to ensure the best service quality, bsi hires nearly 3,000 employees across the world and has a total turnover of eur600 million.
about brenntag
as a world-leading distributor of chemicals covering the full industry chain, brenntag has a very inclusive product and service portfolio, covering all major segments of the industry. headquartered in mülheim, germany, brenntag’s network covers over 480 regions in more than 70 countries. in 2013, it had 13,000 employees around the world and achieved a total sales of eur9.8 billion, or usd13 billion. brenntag deals with over 10,000 varieties of chemicals and has a great number of world-class suppliers, building bridges between producers and users of industrial chemicals and special chemicals worldwide. it provides one-stop customized solutions to about 170,000 customers, including dedicated applied technologies, a wide range of technical support, and value-adding services such as timely delivery, product mixing, formula making, packaging, inventory management, and collection of used product containers. rich experience in the industry and strong advantages in local areas help bre-nntag secure its leading position in the distribution market of chemicals.